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  2. Apple Inc. advertising - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc._advertising

    The ad showed an unnamed heroine (played by Anya Major) wearing orange shorts, red running shoes, and a white tank top with a Picasso-style picture of Apple's Macintosh computer, running through an Orwellian world to throw a sledgehammer at a TV image of Big Brother — an implied representation of IBM played by David Graham.

  3. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    In May 2015, it was reported that the U.S. Department of Justice and Federal Trade Commission were beginning to investigate Apple for engaging in a cartel with major record labels that discourage them from offering free, ad-supported streaming of their music online, in order to push users towards a re-launch of the subscription-based Beats ...

  4. Category:Apple Inc. advertising - Wikipedia

    en.wikipedia.org/wiki/Category:Apple_Inc...

    Commercials, advertising campaigns, slogans, and characters used to promote the Apple brand. Pages in category "Apple Inc. advertising" The following 27 pages are in this category, out of 27 total.

  5. 1984 (advertisement) - Wikipedia

    en.wikipedia.org/wiki/1984_(advertisement)

    "1984" is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott.

  6. Think different - Wikipedia

    en.wikipedia.org/wiki/Think_different

    Apple's "Think different" logo "Think different" is an advertising slogan used from 1997 to 2002 by Apple Computer, Inc., now named Apple Inc. The campaign was created by the Los Angeles office of advertising agency TBWA\Chiat\Day. [1] The slogan has been widely taken as a response to the IBM slogan "Think".

  7. Get a Mac - Wikipedia

    en.wikipedia.org/wiki/Get_a_Mac

    On December 12, 2006, Apple began to release ads in Japan that were similar in style to the US Get a Mac ads. The Mac and PC are played by the Rahmens, a Japanese comedy duo. The ads used to be viewable at Apple's Japan website. The following ads are exclusive to Japan: Nengajo—Mac shows PC the New Year's Card he made using iPhoto. PC then ...

  8. Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc.

    Apple Computer Company was founded on ... particularly the 2005 Power Mac ads. [211] Apple's product advertisements gained significant attention as a result of their ...

  9. Switch (ad campaign) - Wikipedia

    en.wikipedia.org/wiki/Switch_(ad_campaign)

    Switchers was an advertising campaign launched by Apple Computer on June 10, 2002. It featured what the company referred to as "real people" who had "switched" from the Microsoft Windows platform to the Mac. An international television and print