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2. Music in advertising - Wikipedia

   en.wikipedia.org/wiki/Music_in_advertising

   Music can be used as a cue to help drive a message to viewers. The music in an advertisement can be an indirect influence on the viewer's attitude towards the product being shown. Exciting music has been shown to increase arousal in skin response and heart rate which can be seen as a physical form of showing emotion through music. [6]

3. Direct-to-fan - Wikipedia

   en.wikipedia.org/wiki/Direct-to-fan

   Direct-to-fan is a business model used by independent musicians, independent music labels, music marketing professionals, promoters, and others in the music industry.Direct-to-fan is also becoming a model used by the broad definition of artists, including comedians, visual artists, and other entertainers looking to build and leverage a fan community throughout their career.

4. Street team - Wikipedia

   en.wikipedia.org/wiki/Street_team

   A street team is a term used in marketing to describe a group of people who engage with urban or campus communities to promote events. [1] [2] They are particularly prevalent in the music industry, which uses street teams for grassroots marketing and to promote awareness for artists and bands. [1]

5. Tallahassee innovator puts marketing talent to work for artists

   www.aol.com/tallahassee-innovator-puts-marketing...

   Until then, Tallahassee artists are grateful to have a marketing advocate in Singleton and support in what Creat.ors offers. If you go. What: The Creat.ors Summit. When: 4-7 p.m. June 27; 7-9 p.m ...

6. 360 deal - Wikipedia

   en.wikipedia.org/wiki/360_deal

   In the music industry, a 360 deal (from 360° deal) is a business relationship between an artist and a music company.The company agrees to provide financial and other support for the artist, including direct advances as well as support in marketing, promotion, touring and other areas.

7. Promoter (entertainment) - Wikipedia

   en.wikipedia.org/wiki/Promoter_(entertainment)

   A promoter works with event production and entertainment industries to promote their productions, including in music and sports. Promoters are individuals or organizations engaged in the business of marketing and promoting live, or pay-per-view and similar, events, such as music concerts, gigs, nightclub performances and raves; sports events; and festivals.