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  2. Performance indicator - Wikipedia

    en.wikipedia.org/wiki/Performance_indicator

    KPI information boards. A performance indicator or key performance indicator (KPI) is a type of performance measurement. [1] KPIs evaluate the success of an organization or of a particular activity (such as projects, programs, products and other initiatives) in which it engages. [2]

  3. Application performance management - Wikipedia

    en.wikipedia.org/wiki/Application_performance...

    Since the first half of 2013, APM has entered into a period of intense competition in technology and strategy with a multiplicity of vendors and viewpoints. [10] This has caused an upheaval in the marketplace with vendors from unrelated backgrounds (including network monitoring, [11] systems management, application instrumentation, and web performance monitoring) adopting messaging around APM ...

  4. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  5. Computer performance - Wikipedia

    en.wikipedia.org/wiki/Computer_performance

    Performance engineering within systems engineering encompasses the set of roles, skills, activities, practices, tools, and deliverables applied at every phase of the systems development life cycle which ensures that a solution will be designed, implemented, and operationally supported to meet the performance requirements defined for the solution.

  6. Six Sigma - Wikipedia

    en.wikipedia.org/wiki/Six_Sigma

    Six Sigma (6σ) is a set of techniques and tools for process improvement.It was introduced by American engineer Bill Smith while working at Motorola in 1986. [1] [2]Six Sigma strategies seek to improve manufacturing quality by identifying and removing the causes of defects and minimizing variability in manufacturing and business processes.

  7. Symmetric mean absolute percentage error - Wikipedia

    en.wikipedia.org/wiki/Symmetric_mean_absolute...

    Provided the data are strictly positive, a better measure of relative accuracy can be obtained based on the log of the accuracy ratio: log(F t / A t) This measure is easier to analyze statistically and has valuable symmetry and unbiasedness properties.

  8. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  9. Click-through rate - Wikipedia

    en.wikipedia.org/wiki/Click-through_rate

    Click-through rate (CTR) is the ratio of clicks on a specific link to the number of times a page, email, or advertisement is shown. It is commonly used to measure the success of an online advertising campaign for a particular website, as well as the effectiveness of email campaigns.