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The Holland Codes or the Holland Occupational Themes (RIASEC [1]) refers to a taxonomy of interests [2] based on a theory of careers and vocational choice that was initially developed by American psychologist John L. Holland. [3] [4] The Holland Codes serve as a component of the interests assessment, the Strong Interest Inventory.
This later sparked Strong's interest in developing a better way of measuring people's occupational interests. [8] Starting off as the "Strong Vocational Interest Blank", the name changed when the test was revised in 1974 to the Strong-Campbell Interest Inventory and later to the Strong Interest Inventory.
Holland's typology provides an interpretative structure for a number of different vocational interest surveys, including the two measures he developed: The Vocational Preference Inventory in 1953 [1] and the Self Directed Search (SDS) in 1970 (revised in 1977, 1985, and 1994). [1]
Edward Strong first published research in vocational interest measurement in 1926. [4] Strong hypothesized that an interest inventory can predict a person's entry into an occupation at a better rate than chance. [3] Eventually this led to the creation of the Strong Vocational Interest Blank (SVIB) in 1927, followed by a form for women in 1933.
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The Sokanu Interests, Personality, and Preferences Inventory (SIPPI) is a psychological inventory used in career counseling and employee selection. Scales are based on O*Net content domains [ 1 ] developed by the US Department of Labor, with the addition of basic interest scales based on the model developed by Day and Rounds. [ 2 ]