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  2. Hofstede's cultural dimensions theory - Wikipedia

    en.wikipedia.org/wiki/Hofstede's_cultural...

    In 1965 Hofstede founded the personnel research department of IBM Europe (which he managed until 1971). Between 1967 and 1973, he executed a large survey study regarding national values differences across the worldwide subsidiaries of this multinational corporation: he compared the answers of 117,000 IBM matched employees samples on the same attitude survey in different countries.

  3. Asch conformity experiments - Wikipedia

    en.wikipedia.org/wiki/Asch_conformity_experiments

    Across all these papers, Asch found the same results: participants conformed to the majority group in about one-third of all critical trials. Presence of a true partner Asch found that the presence of a "true partner" (a "real" participant or another actor told to give the correct response to each question) decreased conformity.

  4. Solomon four-group design - Wikipedia

    en.wikipedia.org/wiki/Solomon_four-group_design

    The first two groups receive the evaluation test before and after the study, as in a normal two-group trial. The second groups receive the evaluation only after the study. [citation needed] The effectiveness of the treatment can be evaluated by comparisons between groups 1 and 3 and between groups 2 and 4. [citation needed]. In addition, the ...

  5. Solomon Asch - Wikipedia

    en.wikipedia.org/wiki/Solomon_Asch

    Asch found that very different impressions were found based on this one characteristic in the list. In general, the "A" impressions were far more positive than the "B" impressions. Based on the results of the written descriptions of the hypothetical person, the meaning of the other characteristics in the list seemed to change, related to ...

  6. Item response theory - Wikipedia

    en.wikipedia.org/wiki/Item_response_theory

    In psychometrics, item response theory (IRT, also known as latent trait theory, strong true score theory, or modern mental test theory) is a paradigm for the design, analysis, and scoring of tests, questionnaires, and similar instruments measuring abilities, attitudes, or other variables.

  7. Tinbergen's four questions - Wikipedia

    en.wikipedia.org/wiki/Tinbergen's_four_questions

    Four ways of explaining the Westermarck effect, the lack of sexual interest in one's siblings (Wilson, 1998:189–196): Function: To discourage inbreeding, which decreases the number of viable offspring. Phylogeny: Found in a number of mammalian species, suggesting initial evolution tens of millions of years ago.

  8. Cohort study - Wikipedia

    en.wikipedia.org/wiki/Cohort_study

    Cohort studies represent one of the fundamental designs of epidemiology which are used in research in the fields of medicine, pharmacy, nursing, psychology, social science, and in any field reliant on 'difficult to reach' answers that are based on evidence . In medicine for instance, while clinical trials are used primarily for assessing the ...

  9. Uses and gratifications theory - Wikipedia

    en.wikipedia.org/wiki/Uses_and_gratifications_theory

    Uses and gratifications theory was developed from a number of prior communication theories and research conducted by fellow theorists. The theory has a heuristic value because it gives communication scholars a "perspective through which a number of ideas and theories about media choice, consumption, and even impact can be viewed". [11] [12] [13 ...