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Casamigos, often Casamigos Tequila, is an American tequila company founded by George Clooney, Rande Gerber and Mike Meldman. It has been owned by Diageo since 2017. [2]
Rande Gerber (born April 27, 1962) [1] is an American businessman. He founded tequila brand Casamigos alongside actor George Clooney and businessman Mike Meldman, as well as nightlife companies Midnight Oil, Caliche Rum, and Gerber Group, with a portfolio that has consisted of nightlife industry, such as restaurants, bars and lounges worldwide. [2]
The company's new social media campaign is "House of Friends" and Gerber and Clooney want fellow tequila aficionados to share photos and videos of themselves enjoying Casamigos with their pals.
In 2012, Meldman partnered with Rande Gerber and George Clooney to create Casamigos tequila. [5] In June 2017, it was sold to Diageo for $700 million, with an additional $300 million possible depending on the company's performance over the next ten years. [6] Meldman's employees include Jack Brooksbank, husband of Princess Eugenie of York. [7]
The maker of Johnnie Walker whisky, Casamigos tequila and Guinness beer is the latest consumer business to report a hit to sales as inflation and high interest rates take a bite out of household ...
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In June 2017, the Casamigos tequila brand – a US-based tequila, launched in 2013 was acquired by Diageo. [ 66 ] In November 2018, Diageo sold Seagram's whiskey brand, along with Myers's Rum , Popov vodka, Booth's Gin , Goldschläger , Yukon Jack , Sambuca , and 11 other brands to the Sazerac Company for US$550 million, [ 67 ] [ 68 ] but kept ...
Bacardi Ltd said on Monday it would buy high-end tequila maker Patron Spirits International AG in a $5.1 billion deal.