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The Breakaway Brands list is based on data culled from the proprietary BrandAsset Valuator and is regularly cited in business publications including Fortune magazine and Forbes. [17] In 2021, Landor merged with the experience design agency Fitch to form the new agency Landor & Fitch. In 2023 the company's name reverted back to Landor.
Authentic Brands Group LLC (ABG) is an American brand management company headquartered in New York City. Its holdings include various apparel, athletics, and entertainment brands, which it partners with other companies to license and merchandise . [ 2 ]
Method created the brand identity and initial set top box user interface for OTT startup, Boxee, in 2006. [5] The Boxee work has won the Graphis Gold Award for logo design. [6] Boxee has since been named one of the top 5 Companies That Are Re-Inventing Media by The Huffington Post and named "America's Next Top Gadget" by Appletell. [7] [8]
The role of a branding agency is to create, plan, measure, and manage branding strategies for clients, including support in advertising and other forms of promotion. Branding is the process of developing a company's brand, including name, identity system, brand architecture, and messaging platform. These aspects will lead to the development of ...
McCann, formerly McCann Erickson, is an American global advertising agency network, with offices in 120 countries. McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, experiential marketing agency Momentum Worldwide, healthcare marketing group McCann Health, and public-relations and strategic-communications agency Weber ...
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Lippincott was founded in 1943 as Dohner & Lippincott by Donald R. Dohner and J. Gordon Lippincott, who taught together at Pratt Institute in Brooklyn, NY. After Dohner's sudden death in December of that year, the name was changed to J. Gordon Lippincott & Associates.