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  2. Foundation (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Foundation_(cosmetics)

    Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer, sunscreen, astringent or base layer for more complex cosmetics. Foundation applied to the body is generally ...

  3. Shiseido - Wikipedia

    en.wikipedia.org/wiki/Shiseido

    Shiseido store in Hong Kong Shiseido collagen, three types. Shiseido Company, Limited (Japanese: 株式会社資生堂, Hepburn: Kabushiki gaisha Shiseidō, pronounced [ɕiseꜜːdoː]) is a Japanese multinational cosmetic company founded in Tokyo, Japan in 1872. Its product categories consist of: skin care, makeup, body care, hair care, and ...

  4. Oshiroi - Wikipedia

    en.wikipedia.org/wiki/Oshiroi

    Oshiroi was used as base makeup before foundation was adopted in Japan. However, once foundation became commonplace, some began to use it over foundation as a loose powder or as a pressed powder for touch-ups. In the past, the type of oshiroi used contained white lead, and would eventually give the wearer lead poisoning. [3]

  5. Milk Makeup and Shiseido CEOs Discuss Leadership and the ...

    www.aol.com/lifestyle/milk-makeup-shiseido-ceos...

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  6. Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Cosmetics

    Cleansing is a standard step in skin care routines. Skin cleansing includes some or all of these steps or cosmetics: Cleansers or foaming washes are used to remove excess dirt, oil, and makeup left on the skin. [24] Different cleansing products are aimed at various types of skin, such as sulfate-free cleansers and spin brushes. [24]

  7. SK-II - Wikipedia

    en.wikipedia.org/wiki/SK-II

    SK-II was developed in the 1970s by Japanese scientists investigating the use of more naturally derived ingredients after it was observed that elderly workers at a sake brewery had smooth, clear and young-looking hands from years of submerging them in the fermented yeast. [1]

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