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The original product dates to 1944, when pharmacist Benjamin Green invented a lotion to darken tans. [3] The product line has been expanded to include many skin care products, predominantly sunscreens. Coppertone has become the leading sun care brand in the United States, with annual $9 billion in global sales. [3]
In 1925, capitalizing on this fashion trend, Monsieur Antonine of Paris developed an Orange Gelée dark tanning formula called "Antoine de Paris". The Orange Gelée formula continued to thrive in Europe into the 1940s when Lanvin , a New York based company introduced the silky sensuous gel in the United States as Antoine's Bain de Soleil ...
Sunscreen, also known as sunblock, [a] sun lotion or sun cream, is a photoprotective topical product for the skin that helps protect against sunburn and prevent skin cancer. Sunscreens come as lotions, sprays, gels, foams (such as an expanded foam lotion or whipped lotion [4]), sticks, powders and other topical
The original Bain De Soleil Orange Gelée was created in France in the 1920s, when tanning was first becoming fashionable, as a way to help one lock in a "St Tropez Tan" by providing a paltry 4 ...
Coppertone introduced the first consumer sunless tanning lotion into the marketplace in the 1960s. This product was called "Quick Tan" or "QT". This product was called "Quick Tan" or "QT". It was sold as an overnight tanning agent, and other companies followed suit with similar products.
In 1962, sunscreen commenced to be SPF rated, although SPF labeling in the US was not standardized by the FDA until 1978. In the 1970s, Mattel introduced Malibu Barbie, which had tanned skin and further popularized sun tanning among women. [44] [45] In 1978, both sunscreen with an SPF 15 rating as well as tanning beds first appeared.
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