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The center is named for Arthur W. Page, whose views have been distilled into the Page Principles: (1) tell the truth; (2) prove it with action; (3) listen to stakeholders; (4) manage for tomorrow; (5) conduct public relations as if the whole enterprise depends on it; (6) realize that an enterprise's true character is expressed by its people; and (7) remain calm, patient and good-humored.
Recognize a special obligation to serve as watchdogs over public affairs and government. Seek to ensure that the public's business is conducted in the open, and that public records are open to all. Provide access to source material when it is relevant and appropriate. Boldly tell the story of the diversity and magnitude of the human experience.
PRSA Code of Ethics [2] "Loyalty: We are faithful to those we represent, while honoring our obligation to serve the public interest." "Fairness: We deal fairly with clients, employers, competitors, peers, vendors, the media, and the general public. We respect all opinions and support the right of free expression." SPJ Code of Ethics [3 ...
The Ethics AdviceLine for Journalists, a joint venture, public service project of Chicago Headline Club Chapter of the Society of Professional Journalists and Loyola University Chicago's Center for Ethics and Social Justice, provides some examples of typical ethical dilemmas reported to their ethical dilemma hotline and are typical of the kinds ...
The Chartered Institute of Public Relations, the Public Relations Society of America, and The Institute of Public Relations are a few organizations that publish an ethical code. Still, Edelman 's 2003 semi-annual trust survey found that only 20 percent of survey respondents from the public believed paid communicators within a company were ...
The Public Relations Society of America (PRSA) is a 501(c)(6) not-for-profit organization trade association serving the public relations and communication community. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils.
Media ethics is the subdivision of applied ethics dealing with the specific ethical principles and standards of media, including broadcast media, film, theatre, the arts, print media and the internet. The field covers many varied and highly controversial topics, ranging from war journalism to Benetton ad campaigns.
One of the most important achievements of the organization in those years was approval of Code of Athens (called also Code of Ethics) in 1965 which enjoins public relations practitioners worldwide to respect the Charter of the United Nations and the moral principles of its Universal Declaration of Human Rights. The author of the document ...