Search results
Results From The WOW.Com Content Network
Parque de las Ciencias Luis A. Ferré is an educational and recreational park located in Bayamón, Puerto Rico, owned by the Municipality of Bayamón, focused on STEAM education. It is one of multiple touristic attractions inaugurated under the leadership of longtime mayor Ramón Luis Rivera and is named after former Governor of Puerto Rico ...
The social study of marketing is an interdisciplinary area of social science. It combines perspectives from anthropology, economic sociology, science and technology studies, and cultural studies to study consumption. Work in the area emphasizes the social and cultural dimensions of marketing practices but focuses also on technical and ...
Social marketing should not be confused with the societal marketing concept which was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies. In contrast to that, social marketing uses commercial marketing theories, tools, and techniques to social issues.
Two theories exist about the origin of the name Bayamón. According to one, it was named after the local cacique, Bahamon.The other theory states the name was derived from the Taino word Bayamongo, which is the native name of the river that runs across this region, implying that Bayamón is the area around this main river, which later on became the center of the city's development.
A key difference is that the greater 'social good' is the principal consideration in social marketing while social benefits are one of a number of considerations in societal marketing. On the other hand, social marketing is a sub-branch of marketing that began in 1971, with the publication of an article by Kotler and Zaltman, emphasising a ...
Consumer culture is viewed as "social arrangement in which the relations between lived culture and social resources, between meaningful ways of life and the symbolic and material resources on which they depend, are mediated through markets" [2] and consumers as part of an interconnected system of commercially produced products and images which ...
Bayamón is a barrio and the administrative center of Bayamón, a municipality of Puerto Rico.Its population in 2010 was 4,746. [1] [4] [5] [6]As was customary in Spain, in Puerto Rico, the municipality has a barrio called pueblo which contains a central plaza, the municipal buildings (city hall), and a Catholic church.
Ignacio Olazagasti, Catálogo de documentos históricos de Bayamón (in Spanish), Instituto de Historia y Cultura de Bayamón, OCLC 9685839 1979-1982 (8 vols.) Mario A. Rodríguez León (1985). Bayamón: notas para su historia (in Spanish). San Juan: Comité Historia de los Pueblos. OCLC 14643901. (2 vols.)