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  2. Personalization management system - Wikipedia

    en.wikipedia.org/wiki/Personalization_management...

    A personalization management system (PMS) is an integrated software solution that enables users in an organization to manage and deliver personalized messages, campaigns, and interactive experiences to consumers across different communications channels and devices.

  3. Personalization - Wikipedia

    en.wikipedia.org/wiki/Personalization

    This data can be, for example, items purchased on other sites or pages viewed. [7] With explicit personalization, the web page (or information system) is changed by the user using the features provided by the system. Hybrid personalization combines the above two approaches to leverage both explicit user actions on the system and implicit data ...

  4. Web testing - Wikipedia

    en.wikipedia.org/wiki/Web_testing

    Web testing is software testing that focuses on web applications. Complete testing of a web-based system before going live can help address issues before the system is revealed to the public. Complete testing of a web-based system before going live can help address issues before the system is revealed to the public.

  5. Web engineering - Wikipedia

    en.wikipedia.org/wiki/Web_engineering

    Web engineering is multidisciplinary and encompasses contributions from diverse areas: systems analysis and design, software engineering, hypermedia/hypertext engineering, requirements engineering, human-computer interaction, user interface, data engineering, information science, information indexing and retrieval, testing, modelling and ...

  6. Web data integration - Wikipedia

    en.wikipedia.org/wiki/Web_data_integration

    Web data integration (WDI) is the process of aggregating and managing data from different websites into a single, homogeneous workflow. This process includes data access, transformation, mapping, quality assurance and fusion of data. Data that is sourced and structured from websites is referred to as "web data".

  7. Dynamic program analysis - Wikipedia

    en.wikipedia.org/wiki/Dynamic_program_analysis

    Dynamic program analysis is the act of analyzing software that involves executing a program – as opposed to static program analysis, which does not execute it.. Analysis can focus on different aspects of the software including but not limited to: behavior, test coverage, performance and security.

  8. Adaptive website - Wikipedia

    en.wikipedia.org/wiki/Adaptive_website

    The statistical hypothesis testing method: A/B testing or similar methods are used in conjunction with a library of possible changes to the website or a change-generation method (such as random variation). This results in the automated process website change, impact assessment, and adoption of change.

  9. API testing - Wikipedia

    en.wikipedia.org/wiki/Api_testing

    API testing is a type of software testing that involves testing application programming interfaces (APIs) directly and as part of integration testing to determine if they meet expectations for functionality, reliability, performance, and security. [1] Since APIs lack a GUI, API testing is performed at the message layer. [2]

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