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In 1970, Janoff began working for several small Silicon Valley agencies.. In 1977, he joined Regis McKenna located in Palo Alto, California.While working in this position, he was chosen to design the corporate identity package of the Apple Computer for Steve Jobs, the only direction given to him being, "don't make it cute".
The first official logo of Apple Inc. was used from 1977 to 1998. [188] According to Steve Jobs, the company's name was inspired by his visit to an apple farm while on a fruitarian diet. [189] Apple's first logo, designed by Ron Wayne, depicts Sir Isaac Newton sitting under an apple tree.
Current Apple Inc. logo, introduced in 1998, discontinued in 2000, and re-established in 2014 [1]. Apple Inc., originally Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content.
In 2006, he co-authored with Gina Smith his autobiography, iWoz: From Computer Geek to Cult Icon: How I Invented the Personal Computer, Co-Founded Apple, and Had Fun Doing It. The book made The New York Times Best Seller list. [3] Wozniak has discussed his personal disdain for money and accumulating large amounts of wealth.
When the computer company from Cupertino, California, began trading on the Nasdaq on Dec. 12, ... Apple's year-over-year return has averaged 24% compared to the S&P 500's 10%.
The Apple Computer 1 (Apple-1 [a]), later known predominantly as the Apple I (written with a Roman numeral), [b] is an 8-bit motherboard-only personal computer designed by Steve Wozniak [5] [6] and released by the Apple Computer Company (now Apple Inc.) in 1976.
A vintage Apple computer signed by company co-founder Steve Wozniak is being sold at auction. The Apple-1 set in motion the company that in June became the first publicly traded business to close ...
An original handwritten advertisement for the Apple-1 Computer written by Jobs sold for almost $176,000 at the same auction, RR said. Apple company check No. 2 signed by Jobs and Wozniak and dated ...