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Pitera Facial Treatment Mask - 10 Masks. SK-11 has been a pioneer in Japanese skin care for over four decades, loved by celebrities, estheticians, and beauty editors worldwide.
[4] [5] During the Edo period (1603–1868), the Japanese expanded its use by using it as a beauty treatment. [3] Geisha and kabuki actors used white makeup known as oshiroi that contained zinc and lead, which likely caused many issues such as skin diseases. [1] [6] Uguisu no fun was used to thoroughly remove this makeup and to whiten the skin.
Following Japanese colonial rule in Taiwan (1895–1945), Taiwanese women were consumers of Japanese skin whitening products in the 20th century. Mainland China has also become a large market for bihaku products from companies like Shiseido, Shu Uemura and SK-II in the 21st century.
The ideal female skin color in Japan would be considered "tan" in the West. According to Ashikari, there is a widepread perception in Japan that European women's skin is less beautiful than Japanese women's, as White women's skin is stereotyped as being too pale, reddish, and roughly textured. [14]
To help make sure your routine matches your stage in life, we've found the best skin care products for women over 50 to keep you glowing. Quick Overview. Best overall face wash
In India, specifically, over half of the skin care products are sold to whiten skin. [3] [2] In Pakistan, where skin lightening products are popular, creams have been found to contain toxic levels of hydroquinone and mercury. [4] [5] Efforts to lighten the skin date back to at least the 16th century in Asia. [6]