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  2. Behavioral economics - Wikipedia

    en.wikipedia.org/wiki/Behavioral_economics

    Behavioral economics is the study of the psychological (e.g. cognitive, behavioral, affective, social) factors involved in the decisions of individuals or institutions, and how these decisions deviate from those implied by traditional economic theory.

  3. Quantitative behavioral finance - Wikipedia

    en.wikipedia.org/.../Quantitative_behavioral_finance

    Quantitative behavioral finance [1] is a new discipline that uses mathematical and statistical methodology to understand behavioral biases in conjunction with valuation. The research can be grouped into the following areas: Empirical studies that demonstrate significant deviations from classical theories. [2]

  4. Disposition effect - Wikipedia

    en.wikipedia.org/wiki/Disposition_effect

    The disposition effect is an anomaly discovered in behavioral finance. ... The prospect theory proposes that when an individual is presented with two equal choices ...

  5. Prospect theory - Wikipedia

    en.wikipedia.org/wiki/Prospect_theory

    Prospect theory is a theory of behavioral economics, judgment and decision making that was developed by Daniel Kahneman and Amos Tversky in 1979. [1] The theory was cited in the decision to award Kahneman the 2002 Nobel Memorial Prize in Economics .

  6. Nudge theory - Wikipedia

    en.wikipedia.org/wiki/Nudge_theory

    Nudge theory is a concept in behavioral ... if anything increasing distributive justice and reducing the disparity between those with high and low financial ...

  7. Mental accounting - Wikipedia

    en.wikipedia.org/wiki/Mental_accounting

    Mental accounting incorporates the economic concepts of prospect theory and transactional utility theory to evaluate how people create distinctions between their financial resources in the form of mental accounts, which in turn impacts the buyer decision process and reaction to economic outcomes.

  8. A Behavioral Theory of the Firm - Wikipedia

    en.wikipedia.org/wiki/A_Behavioral_Theory_of_the...

    The behavioral theory of the firm first appeared in the 1963 book A Behavioral Theory of the Firm by Richard M. Cyert and James G. March. [1] The work on the behavioral theory started in 1952 when March, a political scientist, joined Carnegie Mellon University, where Cyert was an economist. [2]

  9. Hyperbolic discounting - Wikipedia

    en.wikipedia.org/wiki/Hyperbolic_discounting

    Hyperbolic discounting is mathematically described as = + where g(D) is the discount factor that multiplies the value of the reward, D is the delay in the reward, and k is a parameter governing the degree of discounting (for example, the interest rate).