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I can give it to you in three words, it is 'salesmanship in print'". [60] Lasker and Kennedy used this concept with the 1900 Washer Co. (later Whirlpool). Their campaign was so successful that, within four months of running the first ad, they attracted additional clients and their "advertising spend" went from $15,000 a year to $30,000 a month.
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Words coined from the years 1901 to 2000. Most words will be classed by their respective decade they were coined in; this category is only to be used directly on an article if the decade the neologism was coined is uncertain.
Attention data using this methodology can be collected in a variety of simulated environments such as at home or work, as well as across a variety of different screens and devices. In addition to measuring attention, this data can be used by advertisers to optimize the design and placement of advertisements. [22]
Paul E. Green-academic and author; the founder of conjoint analysis and popularised the use of multidimensional scaling, clustering, and analysis of qualitative data in marketing. Shelby D. Hunt-former editor of the Journal of Marketing and organisational theorist; John E. Jeuck (1916–2009) – early marketing educator
Ticker tape was the earliest electrical dedicated financial communications medium, transmitting stock price information over telegraph lines, in use from around 1870 to 1970. It consisted of a paper strip that ran through a machine called a stock ticker , which printed abbreviated company names as alphabetic symbols followed by numeric stock ...
Information-related activities did not come up with the Information Revolution. They existed, in one form or the other, in all human societies, and eventually developed into institutions, such as the Platonic Academy , Aristotle 's Peripatetic school in the Lyceum , the Musaeum and the Library of Alexandria , or the schools of Babylonian ...
While slang is usually inappropriate for formal settings, this assortment includes well-known expressions from that time, with some still in use today, e.g., blind date, cutie-pie, freebie, and take the ball and run. [2] These items were gathered from published sources documenting 1920s slang, including books, PDFs, and websites.