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  2. Business development - Wikipedia

    en.wikipedia.org/wiki/Business_development

    In practice, the term business development and its actor, the business developer, have evolved into many usages and applications. Today, the applications of business development and the business developer or marketer tasks across industries and countries, cover everything from IT-programmers, specialized engineers, advanced marketing or key account management activities, and sales and ...

  3. List of business terms - Wikipedia

    en.wikipedia.org/wiki/List_of_business_terms

    The following terms are in everyday use in financial regions, such as commercial business and the management of large organisations such as corporations. Noun phrases [ edit ]

  4. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Many terms are used in the marketing field. AIDA (marketing) Arrow information paradox; Attack marketing; Bargain bin; Business-to-business; Business-to-consumer; Business-to-government; Cause marketing; Copy testing; Cost per conversion; Customer lifetime value; Customer relationship management; Decision making unit; Disintermediation; Double ...

  5. Chief commercial officer - Wikipedia

    en.wikipedia.org/wiki/Chief_commercial_officer

    It typically involves activities relating to marketing, sales, logistics, product development and customer service to drive business growth and market share. As a corporate officer position, the CCO generally reports directly to the chief executive officer (CEO) and is primarily concerned with ensuring the integrated commercial success of an ...

  6. Chief business development officer - Wikipedia

    en.wikipedia.org/wiki/Chief_business_development...

    Elaborate business development plans, design and implement processes to support business growth, through customer and market definition. Facilitate business growth by working together with clients as well as business partners (suppliers, subcontractors, JV partners, technology providers, etc.). Build and maintain high-level contacts with ...

  7. New business development - Wikipedia

    en.wikipedia.org/wiki/New_business_development

    In the traditional definition of business development, new business development is mostly seen as growing an enterprise, with a number of techniques.The mentioned techniques differ, but in fact all of them are about traditional marketing.

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  9. Marketing management - Wikipedia

    en.wikipedia.org/wiki/Marketing_management

    More broadly, marketing managers work to design and improve the effectiveness of core marketing processes, such as new product development, brand management, marketing communications, and pricing. Marketers may employ the tools of business process re-engineering to ensure these processes are properly designed, and use a variety of process ...