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  2. Digital journalism - Wikipedia

    en.wikipedia.org/wiki/Digital_journalism

    Digital journalism creates an opportunity for niche audiences, allowing people to have more options as to what to view and read. Digital journalism opens up new ways of storytelling; through the technical components of the new medium, digital journalists can provide a variety of media, such as audio, video, and digital photography. Regarding to ...

  3. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    The communication process was once thought of as having the source of the message, which is then encoded, put through the chosen communication channel, which is then decoded by the recipient and then received. [12] Throughout the middle of the channel there is the potential for noise to distort the message being sent. [12]

  4. Multimodality - Wikipedia

    en.wikipedia.org/wiki/Multimodality

    This is the result of a shift from isolated text being relied on as the primary source of communication, to the image being utilized more frequently in the digital age. [2] Multimodality describes communication practices in terms of the textual, aural, linguistic, spatial, and visual resources used to compose messages. [3]

  5. Multimedia - Wikipedia

    en.wikipedia.org/wiki/Multimedia

    The different types of media can include text, graphics, audio, video, and animations. These different types of media convey information to their target audience and effectively communicate with them. Videos are a great visual example to use in multimedia presentations because they can create visual aids to the presenter's ideas. They are ...

  6. Media (communication) - Wikipedia

    en.wikipedia.org/wiki/Media_(communication)

    In communication, media (sing. medium) are the outlets or tools used to store and deliver semantic information or contained subject matter, described as content. [1] [2] The term generally refers to components of the mass media communications industry, such as print media (), news media, photography, cinema, broadcasting (radio and television), digital media, and advertising. [3]

  7. Social media use by businesses - Wikipedia

    en.wikipedia.org/wiki/Social_media_use_by_businesses

    Social media use by businesses includes a range of applications. Although social media accessed via desktop computers offer a variety of opportunities for companies in a wide range of business sectors, mobile social media, which users can access when they are "on the go" via tablet computers or smartphones, benefit companies because of the location- and time-sensitive awareness of their users.

  8. Mass communication - Wikipedia

    en.wikipedia.org/wiki/Mass_communication

    With the diversification of media forms, the study of mass communication has extended to include social media and new media, which both have stronger feedback models than traditional media sources. [citation needed] The history of communication stretches from prehistoric forms of art and writing to modern communication methods such as the ...

  9. Digital media - Wikipedia

    en.wikipedia.org/wiki/Digital_media

    "Triple-product" business model of digital media platforms. [7]Digital media platforms like YouTube work through a triple-product business model in which platforms provide information and entertainment (infotainment) to the public often at no cost, while simultaneously capturing their attention, and also collecting user data to sell to advertisers. [7]